ABOUT THE PROJECT
a project for Decker
Art Direction • Design • Production • Web Design
The holidays are a time to share gifts and joy with those you love, including your furry companions. For some people, pets are another member of the family and deserve to be spoiled. And those people deserve to be spoiled this holiday, too. That’s why the new pet-themed holiday scratch tickets are the perfect gift for the pet-obsessed person in your life. With this campaign, we positioned holiday scratch tickets an integral part of the holiday giving tradition, no matter who you are spoiling. Yes, even them.